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There
some important design elements that may not be readily apparent
to the novice web designer. The HTML source code is where you will
include components like document titles and META tags.
Every
web page should have a meaningful title. If you look at the top
of your browser while "surfing" you will usually see
the site name or description. This text is actually contained in
the source code of your HTML document between the open title <TITLE> and close
title </TITLE> tags. Search engines use the text in this tag as a means of indexing
your page. When a visitor bookmarks your page, this is the bookmark
title that is recorded. The more precise or descriptive your title,
the better your site will fare in the search databases.
You
have the option of placing META TAGS within the head of your HTML
source (not the header of your visible document). These tags enable
author identification, provide a site or page description, and
offer "key words" for use in indexing the page by search
engines.
Like
the footer of your pages, you should use these tags and titles
on every page you generate. A sample of some appropriate source
code follows. Note the placement of the META TAGS.
<HTML>
<HEAD>
<TITLE>1956 Cafe</TITLE>
<META NAME="description" Content="1956
style nostalgic cafe,50's music, great food, fun for the whole
family">
<META
NAME="keywords" Content="nostalgia,1956,1950's,food,cafe,restaurant,family">
<META
NAME="Author" Content="Your Name">
</HEAD>
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